Events

MCC Lecture Series Presents: “Selling Voting: How Ecommerce Marketing Tactics Can Influence Civic Engagement”

In a world where attention is currency and algorithms drive decisions, what can civic organizations learn from the way ecommerce brands market products? Join Western Michigan University Associate Professor of Marketing, Dr. Scott Cowley and explore how the data-driven, highly targeted tactics used by online retailers can be repurposed to boost voter engagement, drive turnout, and reimagine the way we promote civic participation.

The event is free and open to the public.

 

Thursday, October 30, 2025
6:00 pm

Add to Calendar Thursday, October 30, 2025 6:00 pm America/Detroit MCC Lecture Series Presents: “Selling Voting: How Ecommerce Marketing Tactics Can Influence Civic Engagement” Stevenson Center, Room 1300, MCC Main Campus, 221 S. Quarterline Rd.

Stevenson Center, Room 1300, MCC Main Campus, 221 S. Quarterline Rd.